Our understanding

End consumers require hygiene products that offer increased benefits like comfort, well-being and discreetness. They are conscious about waste and sustainability topics.

For our customers the use of renewable raw materials and an increased efficiency are important to innovate and differentiate with their products and to achieve their sustainability goals.

hygiene_sustainable development.jpg

Our contributions for a sustainable development

Our products have at least one specific advantage with respect to our customers and end consumer needs:

  • HySorb® and SAVIVA® permeable products increase performance and allow thinner diapers, reducing also waste generation
  • The Biomass Balance approach enables the replacement of fossil with renewable resources in BASF's interlinked production system
  • HySorb® Odor Control increases discreetness and well being
hygiene_sustainable solution steering.jpg

Sustainable Solution Steering®

Sustainable Solution Steering® is an assessment tool used to analyze and classify our products with the goal of assessing the sustainability contribution of each of our products in its specific application. Based on our approach we evaluate the entire value chain and take into consideration industry- and region-specific views of our markets. We strive to achieve a balance between the three dimensions of sustainability – economy, environment and society. 

Find more about


Accelerator collection Hygiene



SAVIVA® enables new generations of hygiene solutions. This next generation of superabsorbent polymer is based on a pioneering technology platform, the droplet polymerization.

Read More


With HySorb® the BASF’s Hygiene business offers a comprehensive portfolio of state-of-the art superabsorbents. 

Read More
Tanklager der BASF in Ludwigshafen / Tank storage facility at BA

HySorb® Biomass Balanced

It is the only available high-performance superabsorbent polymer based on renewable raw materials with a sustainability certificate.

Read More
hysorb advanced ordor control.jpg

HySorb® Advanced Odor Control

BASF Hygiene business has developed a highly innovative solution for incontinence products.

Read More