Welcome to BASF's Hygiene Business

We are developing superabsorbent polymers with innovative properties enabling our customers to design new generations of diapers and hygiene products. With our global production footprint and state-of-the-art research & technical service facilities, we are a leading partner of the global hygiene industry.



Superabsorbent polymers are special granules that can absorb and bind large amounts of aqueous liquids like urine. They are a key component of hygiene products like baby diapers, adult incontinence products and feminine care products to ensure that skin stays dry and healthy.


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HySorb® provides high performance superabsorbent solutions for your diaper needs from our global production network. 

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SAVIVA® enables new generations of hygiene solutions. This next generation of superabsorbent polymer is based on a pioneering technology platform, the droplet polymerization. 

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Baby diapers, adult incontinence and feminine hygiene products would be incomplete without superabsorbents that ensure that fluid is safely locked away and that skin and clothes remain dry and clean.


Baby diapers

Every day around 375,000 babies are born worldwide. Many of them start their new lives wearing comfortable disposable diapers.

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Incontinence products

In industrialized nations life expectancy is continuously rising and society is aging. This results in many challenges and raises many questions such as: How do we ensure that older people enjoy a good quality of life? This involves dealing with the important issue of incontinence.


Feminine hygiene products

Leading an active life without constraints - day after day: Superabsorbents are the secret behind today's trend towards smaller and thinner sanitary napkins improving a woman's wellbeing so she can always feel at her best. 


Innovations & Sustainability

The goal of sustainable development is to balance and pursue economical development, environmental protection and social responsibility. 

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Our global presence


We invest in facilities close to our customers and provide a global footprint for reliable, global supplies.


Connie ZHAO
Your hygiene contact for Asia
Agnes Borgloh
Your hygiene contact for Europe
Maximiliano Miquelarena
Your hygiene contact for North America
Guilherme Cortinovi
Your hygiene contact for South America